Starting today bright yellow billboards will begin going up in Beaverton, Gresham, Oregon City, Portland, and Vancouver sending out holiday wishes of joy.
More than doubling the number of billboards in this second round of promoting joy, optimism and inspiration, we’ve brought together 18 Oregon and Washington businesses and one husband and wife couple from New Mexico to put up 20 bright yellow billboards that will spread 12.6 million wishes of joy this holiday season.
The billboards, all bearing one simple message: “Wishing you JOY”, will be put up this week and will remain up through the end of December, wrapping the holiday season in effort to spread joy when many people need it the most.
If you see one come up in your area, take a photo and send it to us. And let us know if it brings you a little holiday joy.