Smile Across America

We’re putting a Smile Across America
for International Day of Happiness!

International Day of Happiness is March 20th, and to celebrate, we’re putting a #SmileAcrossAmerica with positive messages on billboards, bus shelters and in malls from coast to coast.

What’s so great about being happy? A whole lot, actually. When you’re happy, everything in life is better. While this seems like a no-brainer, some pretty smart people have gone to great lengths to back this statement up with real science. (People at Harvard, Berkeley and University of Pennsylvania, for example.)

Science or no science, when you ask people what they really want in life, and what they want for their children, most say the same thing: to be happy. We’re totally on-board with that. So, for the 4th year in a row, we’re shouting about it from the rooftops. Or at least from some big signs. 261 of them in 28 cities, to be exact.

Thanks to the support of  Clear Channel OutdoorJCDecaux North AmericaPacific Outdoor Advertising and our 2018 Smile Partner, Live Happy Magazine, these 257 smile-boosting signs will begin popping up as early as March 12 and remain up for 4 weeks. Here’s where you can find them:

  • Albuquerque
  • Atlanta – 5 billboards
  • Baltimore – 2 billboards
  • Boston – 26 bus shelters
  • Chicago – billboard and 75 bus shelters
  • Dallas – 2 billboards and 10 mall posters at Willow Bend
  • Detroit – 30 mall posters at Great Lakes Crossing (10), Twelve Oaks (10), & Fairlaine Town Center (10)
  • El Paso – 2 billboards
  • Houston – 5 billboards
  • Jacksonville, FL
  • Las Vegas – 5 billboards
  • Los Angeles
  • Melbourne, FL
  • Miami – 5 billboards
  • Milwaukee
  • Minneapolis / St Paul
  • New York City – 8 mall posters at Short Hills
  • Orlando – 5 billboards
  • Philadelphia
  • Phoenix – 4 billboards
  • Portland, OR – 2 billboards
  • Sacramento – 3 billboards
  • Salisbury, MD – 10 billboards
  • San Antonio
  • San Francisco – 5 billboards and 26 mall posters at Embarcadero (8), San Francisco Centre (8), and Sunvalley (10)
  • Tampa
  • Washington, DC – 8 mall posters at Fair Oaks
  • White Plains – 15 billboards

Have billboard, bus shelter or mall poster space and want to spread some smiles with us? The artwork can be downloaded here. Let us know, so we can give you a shout out and add your city to the list.

Although (like International Day of Happiness) #SmileAcrossAmerica is just once a year, The Joy Team has positive messages up year-round in the Portland, Oregon, metro area. Our positive message billboards have inspired people, made them smile, helped them celebrate birthdays and deal with cancer, memorialized loved ones and even saved a life at least once. They’re kind of magical like that.

 

Spread joy with us!

 

Print out some 8.5 x 11 posters of our Smile Across America messages and put them up at home and work in windows, hallways, lunch rooms, bathrooms… anywhere you can think of to encourage a positive attitude! Download them here.

 

 

 

Check out photos & info from past years:

Photos of this year’s cheerful messages will be posted here as they come in. Add to our gallery by sending in a photo of a billboard, bus shelter or mall poster near you. Bonus points for selfies!


12 Responses so far.

  1. Dawn Wenisch says:

    Absolutely inspiring

  2. […] The Smile Across America project is the work of The Joy Team, which calculates that its 37 billboards up for 4 weeks each will generate a total of about 10 million smiles. […]

  3. […] The Smile Across America project is the work of The Joy Team, which calculates that its 37 billboards up for 4 weeks each will generate a total of about 10 million smiles. […]

  4. Pam Olstad says:

    Joy is my favorite word. This so speaks to me!

  5. Dina Russell says:

    Yay! Sooooo glad Dallas has made the list!

  6. […] Day of Happiness is March 20th! To celebrate, we’ve partnered with the Joy Team to put up 46 inspirational billboards in 31 cities… creating 13 million smiles!! The national […]

  7. […] Day of Happiness is March 20th! To celebrate, we’ve partnered with the Joy Team to put up 46 inspirational billboards in 31 cities… creating 13 million smiles!! The national […]

  8. Amanda Stathes says:

    Houma, Louisiana really needed these lovely messages!! Thank you!!

  9. TCF says:

    Saw the message on a billboard on RT 436 in Orlando and had to look this up. What a wonderful effort. TCF

  10. Michael Eddington says:

    A smile may be more influential than we know.
    Dr Jerome Motto who studied Golden Gate Bridge Suicides noted the following:
    I went to this guy’s apartment with the medical examiner.The guy was in his 30s
    lived alone in a pretty bare apartment.He’d written a note and left it on his dresser.
    It said “I’m going to walk to the bridge.If one person smiles at me on the way,I will not jump”
    Thank you for encouraging acts of kindness and awareness that
    our eye contact and random smiles can make a difference.

  11. Jen says:

    Love seeing the sign everyday on my long commute to work!!

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