Author Archives: michele

#StartingNOW

A new year is as good a time as any to remind ourselves that life is what we make it. We create our experience with every choice we make. Starting right now, what kind of experience are you creating? In conjunction with Positive Propaganda in Portland and Kristian Strang, 12 billboards will pop up in the Portland-Vancouver metro area in […]

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#WEare united. In so many ways.

Does it feel to you like there’s a lot of “us” and “them” thinking happening these days? That way of looking at the world causes some problems. It’s easier to dislike, or even hate, that which is separate from ourselves. And that, as we’ve seen too many times, can lead us to hurt each other. On the other hand, focusing […]

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Spreading joy & kindness from coast to coast with #SmileAcrossAmerica for #InternationalDayOfHappiness

For the 3rd year in a row, we’re putting a #SmileAcrossAmerica with positive messages on billboards and bus shelters from coast to coast in honor of International Day of Happiness. All the messages this year focus on kindness and acceptance. International Day of Happiness is March 20th, but the inspiring signs will begin popping up in cities across the nation […]

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Random Acts of Kindness Week

February 12 – 18 is Random Acts of Kindness Week!  Best. Week. Ever. Here are some ideas to get your kindness mojo in motion. Get the printable pdf here. Have kids? Here’s a 2-up pdf version for them, too!

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The Joy Team Launches Site to Share Good Deeds on World Kindness Day

Following the election, the US has been a volatile place; protests and riots pepper the country, people are reporting emotional distress.  Looking at the news and social media paints a picture of America burdened with hate and fear. We’d like to change that. World Kindness Day (November 13) we launched a website with the goal of bringing some of the good […]

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Students at St. Helen’s High School in Oregon are on the path that leads to AWESOME

A while back, Joe, the wonderful man who teaches Building Construction at St. Helen’s High School in Oregon, asked us for some old billboards. He thought it would brighten up the building he teaches in and give the kids some positive messging at the same time. We couldn’t agree more.   Here’s one of our messages, originally supported by Heather […]

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How positive messages on billboards are making a difference.

The power of words is undeniable. Spoken or read, words influence our thoughts on a deep level. That’s important because our thoughts affect our beliefs, the way we speak and the actions we take; which in turn shapes the circumstances and events of our lives. Put some positive messages up on bright yellow billboards, drive by them on your daily commute […]

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The Joy Team and Adams Outdoor launch year-long positive thought ad campaign

An ad campaign with the sole purpose of making you smile is up and running in Champaign, Illinois. We’re teaming up with Champaign’s Adams Outdoor Advertising office for a year-long happiness project that will rotate four positive messages on billboards as space is available. Three of the four messages are based on scientific research about what makes people feel happier; and […]

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This billboard saved a life

With our billboards, we have made people smile and laugh. We have encouraged and inspired people to keep believing in their dreams. We have reminded them they are loved and worthy of everything they can imagine and many things they can’t. We have helped people out of depression. And this morning I learned we have saved a life. In a […]

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A billboard in loving memory of the awesome Scott Stencil

This board is special. A whole slew of people came together for this. Basically an entire high school graduating class. They put this up in loving memory of a classmate who recently passed. He would have loved this, they said.  Although the high school is in Estacada, OR, the billboard is in Tucson, AZ, because that was the closest #SmileAcrossAmerica […]

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