Spreading lots of joy!
The Joy Team debuted our first round of billboards promoting joy, optimism and inspiration in April. Those initial 8 were up for over 4 months; in fact, some of them are still up. With each billboard getting close to 15,000 impressions per day, we can confidently (and conservatively) say that, in conjunction with Clear Channel Outdoor Portland and four other sponsors, we added 13.3 million smiles to the Portland-Vancouver metro area from April to October. (Thank you SoHo Marketing Guru, Coaching for Life and Spirit, Stinger Communications, Roy & Skai McKeag and Clear Channel!)
Now we’re ready to do it again with our Holiday Joy Campaign!
Scheduled to go up the week of November 15 and stay up through the end of December, these big yellow billboards offer you the opportunity to do 3 wonderful things at once:
- spread joy to the tune of 15,000 impressions a day for 6 weeks,
- market your business / website, and
- market your business / website for 6 weeks for less than $200!
As an extra bonus, you can gather your team in front of the billboard, take a photo, and use it as your holiday greeting card!
Don’t have a business but like the idea of spreading joy through billboards? You can give this as a gift to yourself or the person on your holiday list who has everything—except a billboard with their name on it.
We only have a few billboards left; and our deadline to reserve your space is Monday, October 25th.
Tags: Carol McKeag, Clear Channel Outdoor, holiday joy campaign, smiles, SoHo Marketing Guru, spread joy, Stinger communications, The Joy Team
